Overview

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Welcome to the e-learning tutorial on Web 2.0 Fundraising. This tutorial will review four tools that are available for little or no cost. They are easy to use and provide ways to reach out to your extended network of supporters via the web. The four sites we will review today are: Causes on Facebook, Network for Good, AlumniFidelity, and FirstGiving. Each has slightly different features, but all can help you harness the power of the web to raise funds to support your organization’s mission and activities.

This tutorial will review four tools for online fundraising.

This tutorial will give you a basic overview of four tools for online fundraising: Causes on Facebook, Network for Good, AlumniFidelity, and FirstGiving. Each offers its own advantages and disadvantages, but all can help you use the web to raise money for your organization’s mission and activities.

The web allows your supporters to fundraise on your behalf.

Using Web 2.0 tools can be a powerful way to raise funds. Supporters (both inside and outside of your organization) can raise money for you. They can make use of their personal networks and their belief in your organization to reach people with whom you otherwise may not have had contact.