Value-Driven Donor Development

As an intermediary, you are the hollow groove of the hourglass. For nonprofit providers (the bottom half of the hourglass), your special access to foundations, along with your experience developing donors and writing grants, can connect them with funding opportunities. For foundations (the upper half of the hourglass), your knowledge of who is doing innovative and effective work in the nonprofit sector, along with your ability to design TTA plans targeted to their grantee’s needs, can connect them with effective nonprofits.

The value-driven approach requires that you customize your pitch – using language that the donor understands, framing your work as an opportunity for the donor to fulfill their mission. This lesson will walk you through a simple three-step process to transform your development strategy.